Glossary of Holography Terms

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Embossed

This type of hologram technology involves imprinting the hologram in foil.  It is a very cost effective way to mass produce holograms, and is easily the most common type of hologram on the market today.  Embossed holograms are easily identified by their foil (either silver or gold normally) background.  They are often used on credit cards, ID badges, video cassettes, and CDs.  They also often display a rainbow of colors.

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Hot Foil Stamping (Hot-Stamping)

1. Process of applying a hologram so that it is embedded (made part of) the material it is applied upon.

 

2. Process by which text, graphics, etc. is printed on top of a holographic image. This process is either applied in black or using a holographic "rainbow" diffraction effect.

          

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Overprinting

Overprinting is a traditonal printing process which utilizes either silk screening or hot foil stamping (aka "hot-stamping) on top of a hologram image or product.

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Photopolymer

A type of hologram characterized typically by a greenish or amber tint.  These holograms are generally brighter and clearer than any other hologram technology, and they also exhibit excellent 3D depth and projection qualities.  Photopolymer holograms are generally less expensive to master, but more expensive to replicate than embossed holograms.

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Silk-Screening

 

Process by which text, graphics, etc. is printed on top of a holographic image and allows for PMS color matching.

        Siver-Halide

This type of hologram is very similiar to photopolymer technology holograms.  They offer a fantastic price/performance ratio for creating limited run custom holograms.  Large-scale holography is also almost exclusively done in silver-halide technology.

        Stereogram

These types of holograms incorporate full-motion holographic techniques where the object(s) appear to move fluidly in a short sequence as the viewer moves his/her head from left to right (and vice-versa).  The animination is typically equivalant to a short duration movie clip. 

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Revised: September 03, 1996.
Copyright © 1995 by [SomeOrganization].
All trademarks or product names mentioned herein are the property of their respective owners.